REVOLUTIONARY PERFORMANCE
Improved Alignment
Immediately improve your accuracy by aligning from behind on every single putt, including in competition
Consistent Set-Up
Starting with your hands in the correct position every time will help you stroke the ball more consistently
More Confidence
Confirming where you are lined up will give you added confidence and allow you to focus on hitting the ball with the right pace
Conforming to Rules
Per Feb 2017 Equipment Submission and 2019 rule changes, Bloodline putters conform to the Rules of Golf
 
More Information:
 
Technology
The technology in Bloodline putters makes it possible for a player to clearly see where the putter is aligned because they can walk behind it while it stands alone. Bloodline is not the first stand-up putter but it is the first stand-up putter that can meet the many demands of a PGA TOUR player. 
 
The proven recipe of removing mass from a specific part of a golf club in combination with utilizing more advanced materials is at the foundation of many of the improvements in driver technology. We applied this technique to putters and started by removing as much weight as possible from the shaft and grip. With our ultralight shaft/grip, a putter will stand on its own with a head that is of conventional size and shape. 
 
However, we have also incorporated an innovative sole design that features touch points in the heel to stabilize the putter at the proper lie, loft, and face angle.
 
Modernized Shaft/Grip
When it comes to putter shafts, length seems to be the only spec that most other companies mention. It is just assumed that all putters are built with a standard steel shaft. 
 
In the Bloodline putter, designing a putter shaft that is unlike anything that has been played before makes the difference. We have created an ultralight shaft that does not compromise on feel or flex characteristics. We have also integrated an oversized gripping section directly into the shaft. 
 
Compared to the traditional 100 gram steel putter shaft and 50 gram rubber grip, we’ve removed over 2/3rds (or ~100 grams) from this part of the club. This pioneering construction enables Bloodline putters to have an extremely low balance point that helps give more feel and release during the stroke.
 
Tour Performance Head
The first objective was to design a head that players would choose to play regardless of whether it stands up on its own or not. We chose a construction that features a machined aluminum face, body, and hosel that are bonded to a stainless steel sole plate. We needed the feel at impact, roll off the face, and mass properties to work for the best players in the world.
 
Additionally, we developed a unique sole design that helps the putter stand alone without interfering with the ground during the swing. We went through numerous iterations and have a proprietary combination of touch points that are critical to Bloodline’s breakthrough technology.
 
Why Choose Bloodline?
PROBLEM 1:
Misalignment is the #1 reason for missed putts.  A putt aimed 1° off line from 10' will miss the target by 2".
SOLUTION 1:
Align from behind because your accuracy will immediately improve.  Viewing your target line from behind instead of from the standard address position will allow you to see the impact of slight variations in putter head adjustment more easily. 
PROBLEM 2:
Lack of confidence and/or consistency are things that every golfer will face at some point in time.  
SOLUTION 2:
    Bloodline's patented technology and premium construction will deliver the confidence     you need to be the best putter you can be.  Choose the putter that is winning on TOUR instead of others that pretend to have tour-caliber performance.